This will be my second time presenting at Detroit Startup Week! If you’ve never attended DSW, this is the year to start. There is something for everyone – tech companies, entrepreneurs, and nonprofits all join together for a really powerful experience and it’s all FREE! I will presenting my newly launched BRIDGE Networking MODEL workshop.
Tuesday June 18th 3-4pm Happy Hour Immediately Following 2nd Floor of the Madison Building 1420 Washington Blvd, Detroit, MI 48226 #DETSW2019
Register on Eventbrite, then create your schedule on Sched. Be sure to do both steps! *STEP 1) *Sign-up on Eventbrite *STEP 2) *Sign-up on Sched and build your schedule
Bring your business cards and take a guided lesson on networking. This Ted-X style Interactive Workshop will be led by professional “Connector”, Bridget Espinosa from Puente Cultural Integration. Effective networking skills is a requirement in this age of digital social interactions. Learn from a from an expert on how to bring value to every networking event. Go beyond the business card exchange and the LinkedIn contacts to truly create a powerful in-person network. This will be a literal hands-on interactive workshop where we will take you step-by-step on how to strengthen your elevator pitch, increase your value, and up your networking game. Grow your network while you learn using the PCI BRIDGE Model for Networking.
M = O = D = E = L =
Apply the BRIDGE Networking MODEL to help you remember that networking is not just about collecting business cards and perfecting your elevator pitch.
Come join me this coming Tuesday for a free Networking workshop – Happy Hour immediately following. Please share widely – this is open to the public, but registration is recommended because of limited capacity. We all know someone who could use a master’s class in how to network! Using my years of being a professional “Connector”, I have created an interactive Networking MODEL to help you to remember the most effective tips to successful networking – whether you are looking to boost sales, connect to resources, or find a job opportunity. In addition, there are free workshops, networking events, and opportunities all week long during #DetroitStartUpWeek. Register using the following links: Register on Eventbrite, then create your schedule on Sched. Be sure to do both steps! *STEP 1) *Sign-up on the Eventbrite https://www.eventbrite.com/e/detroit-startup-week-2019-detsw2019-tickets-61543257540?aff=eac2 *STEP 2) *Sign-up on Sched and build your schedule https://techstarsstartupweekdetroit2019.sched.com
We so excited for the BRIDGE Bilingual Business Expo & Networking Event today 5:30-7:30 at the Crowne Plaza Hotel – Farmington Hills!
Here is our line-up:
Accounting Aid Society
Clean Up Time, LLC
National Microloan Conference
Better Business Bureau
Perk Pros LLC
KDG SWEET DELITE LLC
CVG MARKETING, LLC
Bilingual Communications Solutions LLC
Centro Cultural Hispano
Marma G Creation
Alliance Catholic Credit Union
New Metro Construction LLC
Greater Farmington Area Chamber of Commerce
Orange Theory Fitness
We are so grateful to our partners at the Greater Farmington Area Chamber of Commerce, Red Global MX – Capítulo Detroit, Latino Press, the Farmington Voice, and La Explosiva Radio 1480 AM who will be transmitting live from the Expo!
Let’s be honest – networking is an integral part of all industries – corporate connections, entrepreneurship and the nonprofit ecosystem all rely on building relationships. Everyone has their strengths and weaknesses when it comes to effective networking. I love a room full of (mostly) strangers, I also love to take a client or an intern with me and act as their wingman. However, I sometimes struggle with a quick follow-up unless I have a real reason to. (I’m working on this!)
So my two biggest networking tips for my clients are:
Know what you want out of the event and don’t be afraid to ask for what you need. Pick one type of connection or one thing you want to accomplish. Be specific and be bold in your quest for that one thing. Determine your goal before you walk in the door and ask someone to help you make that connection. (If you are nervous to make your own ask – bring someone with you and be each other’s wingman.) Example: I have a client who has an invention. He has created a full business plan, he has his patent, and he has a rustic metal prototype of the product. He needs a plastic prototype made. I invited him to attend the last Tercer Jueves for the Michigan Hispanic Chamber of Commerce that took place at Armando’s Mexican Restaurant in Mexicantown because I knew that the ERGs (Employee Resource Groups) from most of the automotive companies were invited = lots of engineers with potential access to 3D Printers. I asked the hosts to help me make this connection and walked the room introducing him to engineers. We found two that said they had access to a 3D Printer and would try to help. (Cards were exchanged, fingers crossed!)
Ask one or two open-ended questions. Pay close attention to what other people are saying and see how you can help them with whatever they need. I am frequently so bold as to ask: “What do you hope to get from today’s networking event? or Who do you want to meet tonight?” If you are able to do a quick introduction at the event itself – try to do so even if they didn’t ask. Examples of industry specific introductions: introduce a nonprofit leader to a potential funder, introduce a realtor to a mortgage broker or someone who mentions moving/relocating, introduce someone who is job hunting to a staffing agent or a manager in their field.
So there are my secrets for being a professional “connector”. It’s not rocket science, it’s really about knowing what you want and listening to see if you can help others get what they want. Win-Win!